Do Cakes’ TikTok-Famous Nipple Covers Live Up To The Hype?

In an ideal world, I’d never wear a strapless bra again. No hate to them, but with summer finally here, I can’t think of a more unappealing undergarment when it comes to tiny-tank-top-and-strappy sundress season — the marks that it leaves on the hot skin, the constricting material, the underboob sweat marks, the constant slipping… As if my phone was listening to my innermost thoughts (I’m not convinced that it isn’t, for the record), my social feeds started to get flooded with ads for Cakes, a brand of nipple covers that has intrigued me since first making rounds on TikTok over a year ago.

After first becoming popular for its Grippy Cakes, adhesive-free nipple covers, the brand has more recently unveiled the heat wave-friendly Sticky Cakes, which have a tacky, adhesive layer to offer more support (and peace of mind). Cakes’ nipple covers come in a few different sizes ( “itty bitty” for AAA-A cups, “OG” for B-DD cups, and “+” for DDD cups and up), skin tones (Honey, Caramel, and Cocoa), and shapes (circles and triangles).

I’ve had mixed success with nipple covers in the past. While the objective is to create a smooth surface underneath tight and/or sheer clothing, some of them made my breast outline even more pronounced as a result of thicker material or uneven edges, defeating the point entirely. Others made an early exit (this happened during my wedding reception, and I didn’t realize until the after-party — oops!) and fell off.

With summer finally here, and strapless bras out until fall, I set out to find out if Cakes, with their $33 price point — which hovers just above many of its competitors — were the real deal. From white tees to bikini tops (yes, bikini tops!) to backless dresses, I put Cakes Grippy Circles, Grippy Triangles, Sticky Circles, and Sticky Triangles, all in the “OG” size and Honey colorway to the test. Ahead, my thoughts.

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Grippy Cakes Circles

First up, I tried the Grippy Cakes Circles. The silicone was smooth and soft, with the contoured shape thickest in the center and gradually thinned out on the exterior. As with any nipple covers, I applied them to clean, dry skin. I probably could’ve sized down in the circles because they nearly covered my entire breast. This is not necessarily a good or bad thing, especially considering that nipples and breasts vary in size and shape, but something to be aware of if your breasts are on the smaller side of the brand’s range.

The brand recommends wearing this style under tight clothing to help the Cakes stay in place, but I wore mine under a loosely fitting white T-shirt, and they were not only undetectable as advertised but felt secure all day, even in summer heat. After wearing them for a full day, I gently removed them, rinsed them with warm water, and patted them dry. According to the brand, if you follow these instructions, Grippy Cakes are reusable since they use your body’s heat, not adhesive, to naturally cling onto the skin. (Buying fewer, better things? Here for it.)

The circle-shaped “style” was most similar to other nipple covers I’ve tried in the past, but I found that these held up better with sweat and seamlessly blended with my skin (none of those uneven-edge issues I’ve experienced in the past). I would definitely wear these again with a sheer blouse or a plain white tee.

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Grippy Cakes Triangles

Later that week, I gave the Grippy Triangles, which have an elongated, pointed shape that offers coverage for trickier styles, a try; since they have a sleeker profile, they work for low-cut or V-neck styles that the Circles may have peeked out from. What’s more, Cakes says you can wear these with swimwear (and for working out, but I tend to need more significant support if I’m doing anything more intense than walking). To test this theory, I threw on a triangle bikini and hopped in the pool. I was honestly impressed that the covers stayed in place through swimming and then laying out in the sun; water and sweat didn’t affect the grippiness of the silicone whatsoever.

Would these make it through surfing in Montauk? Probably not. But a little dip and/or playing mermaids is more than fine for these. I probably wouldn’t wear it again under swimwear because I look for styles that already have light padding in them. However, I appreciate having the option for sweat-filled days, and would recommend these for brides who want to dance the night away without worrying about a wardrobe malfunction like mine or, worse, a nip slip.

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Sticky Cakes Circles & Triangles

Lastly, I tried the new Sticky Cakes, which are nearly identical to their grippy counterparts in look and feel (they come in the same silicone material) but are coated in a thin layer of medical-grade adhesive. I’ll admit, sticky-front bras have been in my wardrobe arsenal for years now, providing light support and lift in backless, strapless designs, but I’m always on the hunt for something better, whether that’s in terms of comfort, performance, or both. (Cakes just released their version, called the Cleavage Bra, which I am eager to try.)

Sticky Cakes are a nice middle ground between going braless and the aforementioned sticky bras. The design has a small divot in the center (called a “nip nook”), so you don’t get adhesive anywhere near the delicate nipple area. When compared to Grippy Cakes, these felt more secure. The adhesive was tacky enough to stay in place (even in 90°F summer heat) but wasn’t so sticky that it hurt to remove it at the end of the day. Per the brand, the sticky versions can be worn at least 10 times with proper care and storage, which involves gently rinsing with warm water, air-drying, and storing in the included pouch. I would save this style for my backless summer dresses on the hottest days of the season or an outdoor summer music festival.

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Final Thoughts

So, is Cakes worth the hype? I’d be lying if I said I wasn’t impressed. The grippy styles are great from a sustainability perspective. To me, the triangle shapes are a game-changer thanks to the way you can rotate them 180° in either direction to make even the trickiest neckline work. I also felt like these were the most seamless, invisible alternative to bras I’ve tried so far. Out of all the combinations I tried, the sticky triangles ended up being the winner in my book, since the shape was a universal fit for any tricky wardrobe situation, and I like having the adhesive as an insurance measure.

Bonus: The brand is dedicated to supporting women’s health via Cakes Cares, the brand’s philanthropic arm, which has donated over a million dollars to breast cancer research and support programs. (As the daughter of a breast cancer survivor, I love this.)

Now that I’ve got a full wardrobe of Cakes at my disposal, I feel that my search for the perfect nipple cover has ended. From future wedding dance floors to music festivals and other sweaty, bra-unfriendly scenarios, I may never wear bras again — or at least for the summer.

Like what you see? How about some more R29 goodness, right here?

All Of The July 4th Sales Worth Shopping This Year

Sure, there are fireworks, BBQs, and flag-waving aplenty, but the Fourth of July is also the summer’s hottest holiday for unbelievable online deals. (And that’s on top of the rest of the month’s markdowns — Amazon Prime Day runs July 8 to 11, and Nordstrom’s famed Anniversary Sale kicks off July 12.) While those epic sale-abrations are well and good, Independence Day weekend continues to dominate when it comes to big-ticket savings on plush mattresses, luxury fashion and beauty, standout home décor, and much (much!) more.

So, before you kick back for a long weekend filled with cool drinks, burger bites, hot dogs, and beyond, we present our curated guide to the must-shop Fourth of July sales of the season. Click through the quick links below to jump straight to the good stuff, or keep scrolling for editor highlights across categories guaranteed to spark inspiration.. Here’s to star-studded savings — catch these deals before they end.

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Best Fourth Of July Sales Quick Links

ABC Carpet & Home: Up to 30% off sitewide
Ann Taylor: Extra 30% off select sale items
Awara Sleep: Up to 50% off mattresses
Avocado: 15% off mattresses
Birch: 25% off plus get two free pillows with mattress purchase
Bliss: 30% off sitewide
Buffy: 20% off sitewide
Burrow: 25% off sitewide
Brooklyn Bedding: 25% off sitewide
Casper: Up to 30% off sitewide
Charlotte Tilbury: Shop sale bundles of up to 45% off
Credo: Get a 14-piece gift with orders of $125+
Cocoon by Sealy: 35% off mattresses
Cozy Earth: Up to 30% off sitewide
Dermstore: Extra 40% off last-chance items
IGK: 25% off select products
J.Crew: 50% off summer sale
Lelo: Up to 40% off
Lovehoney: Up to 60% off select toys
Lovers: 30% off sale
Madewell: Up to 60% off sale
Nordstrom: Up to 70% off select styles
PinkCherry: Up to 60% off select toys
Purple: Up to $800 off select mattresses
Saatva: Up to $600 off select mattresses
Sephora: Up to 50% off select makeup, fragrance & more
Soko Glam: 20% off Hot K-Beauty Summer favorites
Target: Shop limited-time 4th of July deals

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Best Fourth Of July Fashion Sales

20% off at Hill House Home

Dreamy nap dresses and other summer style faves are all 20% off at Hill House Home — just enter promo code HAPPY4TH at checkout.

Up to 60% off at Madewell

Madewell’s sale is on sale — just pop promo code SUMMERTIME at checkout to save big on your cart.

Extra 30% off sale styles at Ann Taylor

Did someone say sale? For a limited time, take an extra 30% off sale styles at Ann Taylor.

50%% off select swim at J.Crew

For a limited time, take 50% off select swim styles at J.Crew’s Big Summer Event.

Up to 70% off select styles at Nordstrom

Shop your favorite designers for up to 70% off at Nordstrom for a limited time only, no promo code necessary.

Up to 50% off select styles at Levi’s

Declare independence from your old, worn-in denim with up to 50% off select styles at Levi’s. (Plus, every order ships free!)

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Best Fourth Of July Beauty Sales

30% off sitewide at MDSolarSciences

MDSolarSciences’ array of derm-tested sunscreen and skincare (including bundles) at 30% off with promo code FIREWORK.

Save up to 45% off at Charlotte Tilbury

From July 1–9, you can shop sale bundles with savings of up to 45% off, in addition to scoring full-size GWPs with purchases of $110, $170, and $220 or more.

Up to 50% off at Sephora

Up to 50% off select makeup, fragrance & more during Sephora Major Summer Deals Event.

Get a 14-piece gift with purchase at Credo

Get the most out of your clean beauty haul with a 14-piece gift ($160 value, yours with orders of $125+) that includes products from Ilia, Ellis Brooklyn, RMS Beauty, Alo, and more.

Get a free gift with purchase at Nécessaire

From June 29 through July 6, get a free Body Wash Mini in Eucalyptus with orders up to $100, and a Body Essentials Mini gift set in Eucalyptus with orders over $100.

25% off select products at IGK

IGK has mastered the art of creating products that result in effortlessly chic, impeccably styled hair — and now’s your chance to try the salon products at home at up to 25% off from now until July 9.

25% off sitewide at IT Cosmetics

The brand behind your favorite CC cream will be 25% off from now until July 10 – hooray!

20% off at Soko Glam

The K-beauty online destination has curated a collection of 4th of July favorites, which are up to 20% off. Dewy, hydrated skin? Don’t mind if we do.

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Best Fourth Of July Sleep Sales

Up to $800 off at Purple

Get your perfect mattress, pillows, and bedding sets at up to $800 off — no promo code needed.

Up to $600 off at Saatva

For a limited time, get up to $600 off all mattresses at Saatva — no promo code needed.

Up to 20% off at Avocado

Get up to 20% off the Avocado Green, Eco, Vegan, Latex, and Luxury mattresses.

35% off Cocoon by Sealy

Get the best-selling Cocoon Chill Mattress for 35% off, in addition to a free sleep bundle (including two pillows and a sheet set) — no promo code needed.

$500 off Tempur-Pedic’s Breeze, ProBreeze, and LuxeBreeze

Save $500 on Tempur-Pedic’s Breeze mattresses for a limited time, no promo code necessary.

Up to 35% off at Casper

Casper has a plethora of savings for a limited time, and here are the deets: up to 35% off mattresses, pillows, sheets, and everything else sitewide.

25% off your mattress at Birch

Save 25% on your Birch Natural Mattress purchase, and get two free Eco-Rest pillows with the code JULY25 at checkout.

Up to 50% off mattresses at Awara Sleep

For a limited time, get up to 50% off mattresses at Awara Sleep, including its bestselling Natural Hybrid Mattress.

Up to 25% off sitewide at Cozy Earth

From now until July 10, shop all of Cozy Earth’s super-soft bedding and loungewear (including the brand’s new Studio Jogger and All Day Tee) at up to 25% off.

20% off sitewide at Buffy

Buy all the cooling eucalyptus bedding your heart desires this summer and get 20% off — no promo codes needed.

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Best Fourth Of July Home & Furniture Sales

25% off at Burrow

Get 25% off sitewide at Burrow, including the bestseller Nomad sofa.

Up to 30% off sitewide at ABC Carpet & Home

For a limited time, get up to 30% off at ABC Carpet & Home — no promo code required.

Up to 30% off at Our Place

The brand behind the internet-famous Always Pan is offering up to 30% off its modern kitchen essentials, which make for a thoughtful housewarming present, or a just-because gift to yourself.

30% Off at The Container Store

Organize your life during The Container Store’s 4th of July sale, where custom-designed spaces and components are 30% off, and all other Elfa solutions are 25% off.

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Best Fourth Of July Sex Toy Sales

20% off at Lovers

Get off — an extra 20% off, to be exact — Lovers’ on-sale sex toys with code 20FORME. (Plus, Lovers’ sale section is an extra 30% off with code EXTRA30.)

Up to 60% off at Lovehoney

Lovehoney’s endless selection of sex toys is up to 60% off, making a strong case for staying in bed all weekend long.

Up to 50% off at Lelo

Lelo’s summer flash sale is on, which means you can shop an array of luxury sex toys at up to 50% off. (For the big spenders, Lelo is throwing in a free Tor 2 with orders of $199+.)

Up to 80% off select items at PinkCherry

Save big (we’re talking up to 80% off) select sex toys and accessories with the promo code JULY at PinkCherry for a limited time.

15% off sitewide at Zalo

For a limited time, get 15% off all sex toys at Zalo with promo code JULY4.

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Fourth Of July Fashion Sales Are Already Here: 33 To Start Shopping Early

Fourth of July fashion sales are firing up like all the barbecues and fireworks we’re going to enjoy over the holiday weekend. And unlike a fleeting firecracker, these stellar markdowns are arriving earlier and lasting longer (some until July 20!).

We’ve looked for the best Fourth of July clothing, shoe, bag, and jewelry deals that the internet has to offer. And we found a host of already discounted stylish goods from reader-favorite retailers like Nordstrom, Free People, DSW, and more. Whether you’re looking to find summer staples like lightweight dresses, trendy swimsuits, matching sets, or comfortable sandals, there are plenty of labels treating us to their summer sales early, with some including discounts as high as 75% off.

Ahead, peruse 33 early Fourth of July sales to start your summer off with a new wardrobe.

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Abercrombie & Fitch 4th of July Sale

Through July 1, take between 20% and 50% off almost everything, plus an extra 20% off clearance during the Best of Summer Sale.

Aerie 4th of July Sale

For a limited time, take up to 70% off select styles, plus shop $20 swim, shorts, and sweatshirts during the It’s A Big Deal Sale.

Ann Taylor 4th of July Sale

Through July 3, take 50% off all sale styles during the Semi-Annual Sale.

Artizia 4th of July Sale

Through July 6, take between 20% and 50% off sitewide during the Summer Sale.

Banana Republic 4th of July Sale

Through July 20, take up to 60% off sale styles.

Cos 4th of July Sale

For a limited time, take up to 50% off new sale styles.

Damson Madder 4th of July Sale

For a limited time, take up to 40% off select lines.

Dolce Vita 4th of July Sale

For a limited time, take up to 40% off select styles during the Summer Event.

DSW 4th of July Sale

For a limited time, take 40% off sandals and up to 50% off select styles.

Everlane 4th of July Sale

For a limited time, take up to 50% off during the Summer Clearout Sale.

Frame 4th of July Sale

Through July 4, take an extra 30% off sale styles during the Summer Sale.

Free People 4th of July Sale

For a limited time, take up to 50% off select shorts, swim, and sandals.

Gap 4th of July Sale

Through July 3, take 50% off shorts, tees, swim, and dresses during the Summer Sale.

Good American 4th of July Sale

Through July 7, take 30% off sitewide, with some exclusions, with code GET30.

Hill House Home 4th of July Sales

For a limited time, take 20% off select styles with code HAPPY4TH.

J.Crew 4th of July Sale

Through July 7, take an extra 60% off sale styles with code EXTRA during the End of Season Sale.

Lands’ End 4th of July Sale

For a limited time, take 50% off sitewide and up to 70% off clearance during the Summer Sale.

Levi’s 4th of July Sale

For a limited time, take up to 50% off select styles during the End of Season Sale.

Madewell 4th of July Sale

Through July 9, take up to 60% off sale items with code SUMMERTIME during the End Of Season Event.

Mango 4th of July Sale

For a limited time, take up to 50% off sale styles.

Missoma 4th of July Sale

For a limited time, take up to 65% off select styles, plus get free shipping on $150+ orders.

Nordstrom 4th of July Sale

For a limited time, take up to 60% off designer clearance styles.

Nordstrom Rack 4th of July Sale

For a limited time, take up to 65% off select styles.

Old Navy 4th of July Sale

For a limited time, take between 40% and 70% off select styles during the Summer Sale.

Rei 4th of July Sale

Through July 7, take up 50% off select products and clearance items.

Rellery 4th of July Sale

Through July 6, take 10% off sitewide with code RW10, 15% off $250+ orders with code RW15, and 20% off $450+ orders with code RW20.

Saks Off Fifth 4th of July Sale

Through July 7, take up to 70% off jewelry, plus an extra 10% off at checkout.

Saucony 4th of July Sale

Through July 14, take up to 40% off select styles.

Steve Madden 4th of July Sale

Through July 7, take up to 50% off select styles with code SPARKLE.

Urban Outfitters 4th of July Sale

For a limited time, take up to 75% off new sale styles.

Victoria’s Secret 4th of July Sale

For a limited time, take up to 60% off select styles during the Semi Annual Sale.

Zara 4th of July Sale

For a limited time, shop deals during the Summer Sale.

& Other Stories 4th of July Sale

For a limited time, take an extra 30% off sale styles.

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